About Candidate

Location

Education

B
Bsc Commerce 2016
Kenyatta University
C
Certified Public Accountant (CPA) Part 2 2008
PINNACLE SCHOOL OF BUSINESS
C
Certified Public Accountant (CPA) Part 1 2007
PINNACLE SCHOOL OF BUSINESS
K
K.A.T.C Final Level 2006
K.C.A UNIVERSITY
M
MS Word, MS excel, MS PowerPoint 2005
Institute of Advanced Technology

Work & Experience

S
Sales manager /Superuser TONY WEST LTD Athiriver July 2023 - July 2024
TONY WEST LTD

Effectively communicate targets to key accounts and wholesalers. Strategically plan monthly journeys, giving priority to the top 20 accounts. Foster team development and enhance capability. Manage routes for the sales team, ensuring efficiency and productivity. Identify and recruit new key accounts based on agreed trading terms. Conduct relationship mapping, focusing on the top 30 outlets and those influencing at least 40% of total value. Provide support through capability calendar management, involving RAM and Brand Ambassadors. Monitor and address out-of-stock and below-standard stock situations per brand. Analyze data and derive actionable insights for managerial decisions and strategic planning. Generate and analyze reports using the Distributor Management System (DMS). Ensure consistent execution of cycle activities by outlets. Strategically plan and implement journey routes for the sales team

S
Sales manager AIVEO Distributors Ltd OCT 2022 - JUNE 2023
AIVEO DISTRIBUTORS

Oversee and guide the sales team to ensure smooth operations. Accompany routes and provide detailed reports to management. Conduct thorough analysis of competitors and share monthly reports. Establish monthly targets for each route. Develop effective coaching, motivation, disciplinary, and performance appraisal programs for the sales team. Collaborate with EABL representatives to enhance customer support and promotions. Identify potential customers, generate leads, and expand the organization's customer base. Prepare comprehensive market analysis reports on a quarterly basis. Design and execute strategic business plans to facilitate company growth. Regularly review financial data impacting department profit centers on a monthly basis. Evaluate sales performance using the Distributor Management System (DMS)

M
Manager, Sales DEC 2016 - OCT 2022
HAPPY LAND INVESTMENTS

Supervised a sales team at Happyland, specializing in the sale of alcoholic beverages from major brands. Set and achieved sales goals, resulting in a 25% average annual increase in regional sales during my tenure. Managed the Distributor Management System (DMS) as a Super User, ensuring efficient tracking and management of sales data. Recruited and trained sales personnel to enhance team performance and effectiveness. Provided operational advice to streamline processes and improve efficiency. Conducted market analysis to identify opportunities and develop strategies to increase sales. Analyzed data to inform managerial decisions and develop effective sales strategies. Managed route assignments for sales teams to optimize sales coverage and efficiency. Cultivated and managed relationships with customers to ensure satisfaction and loyalty. Maintained outlet execution standards by promoting and listing MPA brands and Innovation brands.

Portfolio

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