jobk74

 Win and protect market share.  Provide market intelligence to the business.  Van sales.  Propose and activate counter measures from threats. Either divisional or tactical.  Outlet mapping.  Support in fast tracking the roll out of Diageo one, The Bar and cycle brief activities.  Listing of innovation and focus brands.  Ensuring price and promotional activities/materials are well executed.

 Direct selling and developing trade by listing products and up stocking customers towards achieving the set sales targets.  Developing distributor sales crew through coaching and training.  Negotiations.  Enhancing visibility of key brands in selected outlets.  New Brand Management.  Sales Management.  Reporting on competitors’ activities.  Debt collection and management.  Creating a liaison between the distributor, customer, consumer and KWAL.  Overseeing BTL agencies to ensure effective execution of all planned activities.  Giving trade insights on brand/sales activities.  Advising the distributor in the distributor's purchase plans and sales forecast for total brand portfolio against targets and standard stocks to ensure brand sufficiency in the territory

● Identifying opportunities and influencing the dealers to achieve the Picture of Success (Picos) ● Continuous tracking and reviewing the Right Execution Daily classification of outlets. ● Postering outlets with Generic and Price Postas. ● Ensuring a Share of Visible Inventory in Counters and Shelf Displays. ● Merchandising the Coke Coolers according to the appropriate planogram. ● Generating orders and ensuring they have been delivered to the customers. ● Opening new outlets. ● Enhancing customer preference through superior service. ● Ensuring better availability of the key distributors, wholesalers and direct sales. ● Ensuring customer comply with pricing of the products.

 Driving retail education to enhance brand advocacy in indirect distribution outlets.  Supporting the distributors in driving Maximum recommended price for assorted brands.  Reinforcing and expanding distribution of new products introduced in market to reach the required numeric distribution.  Distributing communication materials and ensuring visibility in trade.  Doing caravan activations and trade forums to engage and excite trade.